HAIR BUSINESS IN AFRICA

I. HAIR BUSINESS REALITY IN AFRICA
1. Hair business features in Africa
1.1. African women spend money on beauty care

The hair industry is highly lucrative business opportunities in Africa is leading the trend. African women believe that it is necessary to spend money to buy hair and beautify themselves.
Studies reveal that black women are willing to spend at least double the amount on hair and beauty products than white women.

With skillful skill, stylists diligently braided wigs for her client.

A hair salon in suburban Johannesburg, South Africa

Nearby, three other girls are patiently waiting for their turn to spend 40 USD (equivalent to 820,000 VND) for a few hours of hairdressing, a not small amount in the country where people earn less than 2 USD / day. The unique thing is that Ogble’s “hair salon” is just a large umbrella stretching out in the Wuse market in the Nigerian capital, Abuja.

“I need braid to look better”, – a 25-year-old Nigerian girl named Blessing James shared. In this country, many women like James are willing to spend a few hours fixing their hair for $ 40, a pretty high amount in a country where many earn less than $ 2 a day. Interestingly, even women who cover their heads while on the street want to beautify their hair.

If you are also interested in many other hair extension styles besides braiding hair, don’t forget to also check the diverse catalog from top best wholesale hair distributor ASARA HAIR

It is the hairdressers like Ogble, who are the typical models showing that the income is on the rise and the sense of beauty “human corner” of the black continent. The Reuters news agency revealed that Nigerian singer Muma Gee recently heavily spent 500,000 nairas ($ 3,100) to get hair made from 11 wigs.

The main reason the market for imported human hair is booming in Africa is because millions of people, predominantly women, are demanding for it.

And why are women willing to spend more than $250 (on average) on foreign hair?

Well, any woman who’s a fan of hair extensions will likely give you an exact, or varied response along the following lines:

“Hair extensions are the vogue and they make me look great.”

“I like to play with different hairstyles. I get bored if I have one style for too long.”

“My natural hair is fragile (breaks easily) and can be hard to deal with. Hair extensions make life easy for me.”

To be fair to the ladies, there’s a raft of evidence that proves that Afro-textured hair is notorious for fragility and coarseness (which can make it difficult to comb).

For sure, there is an increasing demand for hairdressing products in Africa, especially for wigs. “Hair is very, very essential,” said Chiamaka, a loving hairdresser in Nigeria.

1.2. The hair price in Africa is affordable

The price of hair extensions Africa is affordable
Hair from Vietnam is favorable for Nigerian buyers. Because hair extensions in this area are not only affordable, but the quality is also very good.

With hair sourced mainly from Vietnamese hair, hair extensions Africa always have a relatively cheap price compared to other regions.

Africans always like Vietnamese hair extensions because of their affordable price and super good quality

• Depending on the type, length, quantity, color of hair you buy, hair extensions in Africa will have different prices. On average, you only need to pay from $ 10 to $ 17 per 100 grams of hair extensions Africa. This is truly an incredible price. Meanwhile, the average price of hair in other regions will be from about $ 15 to 25 or more, and the quality of the hair is no different from hair extensions in Africa.
  In general, Vietnam hair price in Nigeria is almost the cheapest in the market. Besides, with a cheap price but it is possible to buy hair extensions with a lifespan of up to 3 years, this hair type is certainly selling well not only in Nigeria but also around the world.
• In addition, if you are looking for a promising hair business, Africa hair is the right choice. With cheap price and good quality, this hair type will help you succeed in the hair business.

3. HAIR DISTRIBUTORS IN AFRICA

It is the “sublimation” in Africa’s hair industry that has affected countries “thousands of miles away,” namely China, India, and Vietnam in Asia. Most of the wigs in Africa are sourced from wholesale hair vendors, especially from Asia at a high price because they last longer, retain moisture, and be dyed.

• In India

Most of the virgin human hair sourced from India are from rural temples and villages where female Hindu pilgrims often shave their hair as a sacrifice to the gods, or as part of a yearly ritual. Most of these women in rural India have natural, high quality hair that may have never been treated with chemicals.

Indian Raw hair

The Indian woman’s hair has a characteristic look that is more curl and frizz, which is very different from smooth Vietnamese human hair. Because the climate in India is mainly hot and the arid desert in the west. Indian hair prices are cheaper for that reason, suitable for the majority of people with moderate income, and still want to beautify themselves.

• In China
  Because of the growing demand for human hair, the Chinese market now trades in a wide variety of human hair collected from neighboring countries like Myanmar, Vietnam, Laos and Bhutan.

But all of this hair is branded on the market as ‘Chinese’ hair.

A giant hair exporter in the world at prices so cheap that buyers can’t believe it. China can produce a wide variety of hair types at affordable prices to consumers.

Differences between synthetic and human hair

Specifically, hair from synthetic or blended hair is primary. There is also a hair made from yak hair that is allergic to many people. Indeed, China can transform all the most trivial things into essential human hair.

Animal hair is allergic to many people

For such reasons, the hair industry is always diverse and plentiful with all designs, styles, quality, especially price. China and India have always been at the forefront with meager amounts; in return, you can see the origin of their hair above. Africans bought it very rarely to distinguish between human hair or animal hair, from synthetic hair. All are beautiful at the first purchase, after one month of use, the lousy quality began to appear.

• In Vietnam

What is certain is that Africa’s demand for hair products, particularly those made from human hair, is only growing. The hair industry in Africa has been focused on developing from 2016. Vietnam understands African discontent over past hair products and is determined to change it. In which, the leading representative in the trend of exporting high-quality hair is ASARA HAIR. ASARA HAIR is one of the best hair suppliers worldwide. A commitment to providing 100% real human hair, from highland

ethnic women in Vietnam, was meticulously machined from longtime hairdressers at the ASARA HAIR factory.

With 20 years of experience in exporting hair in the world market, top hair factory ASARA HAIR will satisfy all customers’ needs. If you want the excellent quality with the factory price, the lowest price in Vietnam Hair Market, contact us for the best support.

Contact me now for hot discounts and support 24/7:

(Maker Hair Vietnam)
• Whatsapp +84986858013
• Instagram: asara_hair_vietnam
• Fanpage facebook: Asarahairvietnamcompany
• Email: Thuthangthuong@gmail.com
• Address: Dong Tho, Yen Phong, Bac Ninh

II. THE STEPS TO START HAIR BUSINESS IN AFRICA

Learning how to start a hair business is certainly a profitable one. To promptly ride the crest of this wave, many have built a startup for human hair selling, but success is vague to catch any sight of.

Whether you are looking for a perspective business, hair is still gained little profit, this article is for you!
1. Be an expert

The first thing you need to do when stepping into hair business…

Just like when you set up any other business, you need to be master of what you are going to sell. You are going to have lots of African customers with a wide range of hair features, also separately individual wants such as human hair extensions, wigs, and braids … that only a knowledgeable hair seller knows what’s reasonable for their customers. Thus, learning about human hair available as well as the differences among its types allows you to advise your African customers.

2. Conduct through market research

The importance of conducting market research

First, we should clarify what is “market research”? It can be described as the action of gathering, analyzing, and interpreting information to help solve the challenges of your hair business. We use market research for a variety of reasons, it helps us make educated decisions, for example, determining the feasibility of launching some hairstyles from a new vendor before dedicating time and budget into the new venture.

Catching the latest trends for human hair extensions as well as the market demand about which types African women want will put you and your hair business in a much better advantage to your competitors

Asides visiting vendors to determine what customers buy, you would also need to read current hairstyle magazines, be on the lookout for individuals and what hairstyles you are seeing more people wear; finally, you might also need to visit hair extensions retail websites as this would also help you determine what hair extensions to get for your store.

The African hair industry is constantly changing so it’s important to make sure you are researching it and understand what factors are changing that could impact your business plans.

3. Identify your customer needs

It’s important to know who your customers are

Identifying customer needs is mission-critical for businesses looking to create a product that truly speaks to their customers’ problems. Not to mention, the easiest way to position your hair business brand smartly in the market is to unite your internal teams behind the specific needs of your customers.

Your target customers in the African hair market

There could be many reasons why African women are purchasing human hair extensions. They may want them for a special function, or daily use for aesthetic or health purposes. They love hair with affordable price and good quality.

The main reason the market for imported human hair is booming in Africa is because millions of people, predominantly women, are demanding for it.

4.Create Your Own Unique Brand

Branding, by definition, is a marketing strategy in which a company or an organization creates a name, symbol, or design that is easily identifiable for the customers to remember you. This helps to recognize a product and distinguish it from other products and services.

Branding is important because not only is it what makes strong impression on consumer’s memory but it allows your customers and clients to know what you are doing from your company. It is a way to distinguish yourself from the competitors and what your products or services differently. Your brand is built to be a true representation of who you are as a trusted hair business, and how you wish to be perceived.

5. Marketing in the African market

Marketing is the heartbeat of your hair business without which your company will look dead and washed up to customers. Let’s go over some of the primary marketing channels for you to sell your human hair: Instagram, Facebook, Youtube … Advertising campaign is good way to expanding your customers.

6. Choose the right partners

Looking for reliable and long term distributors is so important. The best human hair suppliers in the current hair market are basically from Vietnam. But not all Vietnamese human hair suppliers are the best choice. You can find hundreds of virgin hair manufacturers and suppliers in Vietnam, but to pick the best one, you also consider for reasonable price, good quality, and work with direct factory.

7. Find a mentor

Stepping into the pool for African hair business specialist with lots of things, you really need a mentor who can truly share his or her wisdom about the hair industry with you on an ongoing basis, and in a manner that can have a positive mindset impact on the growth of your hair business over time. They have entrepreneurial business experience in this industry than you who serves as a trusted confidante over an extended period of time, usually free of charge.

III. ABOUT ASARA HAIR FACTORY

      5.1. ABOUT US

    ASARA HAIR FACTORY

      ASARA HAIR is one of the biggest hair factories in Vietnam which can provide a variety of hair products. Our strength is that we have a hair purchasing network all over Vietnam, especially in the northern high mountains where women always take time to care for their hair, thus we can have good hair materials for making premium hair products.  

         With more than 15 years of experience in the hair product industry, we bring “Beauty” to our customers all over the world such as America, Europe, Africa, Russia, … By using 100% raw human hair for making hair products, our products are better in terms of color and durability than other suppliers.

5.2. ASARA HAIR Factory – The Best Human Hair Vendor In Vietnam
Location: Factory and office in Bac Ninh, Viet Nam
They always supply the best hair quality to many hair dealers, hair stylists, and hair salons worldwide

Main Products: 100% natural human hair (no mix ) Bundles_Closures_Frontals_Wigs

Quality :
✔ 100% human hair unprocessed , no dyed, no chemical
✔ No nits, lices and insects
✔ Lengths from 10 inches to 30 inches
✔ Various types of textures and colors
✔ Very silky and smooth
✔ Strong weft line a
ASARA HAIR is one of the biggest hair factories in Vietnam which can provide a variety of hair products. They have a hair purchasing network all over Vietnam, especially in the northern high mountains where women always take time to care for their hair, thus we can have good hair materials for making premium hair products.
With more than 15 years of experience in the hair product industry, ASARA HAIR brings “Beauty” to lots of customers all over the world such as America, Europe, Africa, Russia, … By using 100% human hair for making hair products, ASARA’s products are better in terms of color and durability than other suppliers.